Art Strategy + Program Delivery
ELYSIUM transformed an unattractive Byron Bay CBD laneway through bold contemporary art, turning a generic service thoroughfare into a vibrant place with a unique identity. Featuring artwork by local nationally recognised artists, ELYSIUM showcases the Shire’s exceptional creative talent. Sydney and Berlin artists also participated, collaborating with the local team, developing new creative alliances and opportunities. Five aspiring artists were also provided with professional development skills through a mentorship program.
ELYSIUM creates a unique sense of place, improving safety, amenity and creating a light, bright and happy atmosphere. A transformation project of this scale and calibre is a first for Byron Bay. It intentionally moved away from traditional imagery associated with the town to provide something entirely different – an immersive contemporary art experience. The project was documented by filmmaker Selina Miles.
Client: Byron Shire Council
Location: Lateen Lane, Byron Bay NSW
Photography: Callie Marshall and Tao Jones